Heads turned in London last night when American glamour model and singer Tila Tequila flew in to launch her own official online casino called ‘Tila Casino’.

The 25 year old Texan born Tila made her name by becoming the first Asian Cyber Girl of the month in Playboy magazine.
Tila, who's real name is, Tila Nguyen has also been a contestant on VH1's Surviving Nugent, a reality TV show where participants performed compromising tasks and stunts for rock star Ted Nugent.

In 2003 she became the lead singer of a band called Jealousy . The band has released songs over the Internet to much acclaim. Jealousy also appeared on MySpace Records' inaugural compilation album.

Stunningly dressed for the glitzy launch at the Embassy club in Mayfair the American bombshell mingled with leading personalities of the online casino world and invited guests.

Promoters said “Tila is known for her sexy, sassy image and we fully expert her online casino to reflect this. Tila Casino is probably the most eagerly awaited online casino launch in recent memory and we're all looking forward to its launch. The casino will run on the Playtech platform so the quality of the games is pretty much guaranteed to be top-shelf. Rather like Tila herself.”

As per state law in the United states players there will not be able to use the online casino therefore the redirection to the British market is another example of American companies targeting British punters with new online gambling alternatives.