Red blooded male punters across the country who sign up to PlayboyGaming.com have added incentive to get involved in the new site.

Offering online players in the U.K the chance to visit the exclusive Playboy club in Las Vegas, winners also have the chance to lunch with playmates at Hugh Hefner’s famous Playboy mansion.

Speaking at the launch of the new online site Spokesperson Lee Knott said “We're delighted to deliver the unique Playboy brand to an online gaming audience. Not only will players experience a quality poker offering, but they will also have the opportunity to win once-in-a-lifetime, priceless experiences that no other online gaming site can offer. We will also be launching casino software within the next couple of months making PlayboyGaming.com the premier destination for all gamers."

In an attempt to attract as many British online punters as possible the website entices players in by saying “How does partying with Hugh Hefner and his girlfriends or lunching with Playmates at the Mansion sound? Well by joining up to the "PlayboyGaming.com Rewards Club" you are half way there to earning your key to the mansion and to start living the lifestyle.”

In addition online poker players are asked to enter the VIP satellite Tournament throughout the month of February.

The eventual winner will collect an all expenses trip for two junket to the Playboy Tower hotel in Las Vegas as well as VIP access to the Playboy club and lunch with a chosen playmate or Playboy bunny.