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No hiding from the Prefect Storm
By Graham Clifford
Published on 3 December 2008
The company which boasts sites such as Foxybingo.com and Getminted.com has devised a blog which is set to provide a much needed platform for those involved and those interested in the UK’s online gambling sector.
 
Intriguingly named, the ‘Perfect Storm’ blog from Cashcade Ltd has many aims but the principle one is to ‘highlight the popularity, financial success and professional management that exists within the UK’s online gambling sector’.
 
The ‘sector’ has expanded at a rapid rate in recent years and the purpose of this new innovative blog is to bring together leading professionals from within the industry to share their expertise, knowledge and ideas with a broader audience.
 
Such has been the rapid evolution of the online gambling sphere in the UK that companies which were set up just a handful of years ago are already benefiting to the tune of millions of pounds each year.
 
Even in harsh economic times online gambling website growth in the UK is expected because of convenience, value for money and increased popularity of the products provided.
 
It’s hoped the Perfect Storm blog will provide a solid base for those in the industry and indeed those who wish to get into the industry in terms of a site where views can be exchanged and discussions started. It’s not simply just a forum though as the information and ideas exchanged should have a practical impact.
 
Cashcade Ltd currently sponsors ITV’s Al Murray’s Happy Hour and such innovative ventures are designed to entice players to their websites. The Perfect Storm blog may have a similar impact and those behind the blog say “they aim to showcase the UK online gambling industry to people outside of the business.”
 
Promising an ‘entrepreneurial approach’ the Perfect storm (named after the powerful forces which has shaped the industry since the start of this millennium) can be of enormous use to all those involved in the industry. Its professional design and strong content could well see it become a reference point for the online gambling sector in months to come. Also as it’s a blog, it’s beautifully inter-active in nature and can allow business relationships to be built instantly.
 
Confident and forward looking the online gambling sector in the UK is unparalleled worldwide for its ability to reach players and continue to improve quality and value for money. This blog goes hand in hand with that ethos of success and can compliment an industry already on the crest of a wave.
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