888 has announced a deal with Blue Square for a sportsbook.

They plan to deliver an offering targeted at several geographic areas to be
launched across Europe in the first quarter of 2008.

Martin Belsham of Blue Sq claims this "strengthens both parties". "We (Blue
Square) will benefit from 888's international experience and liquidity as we
extend our reach beyond the UK; and 888 will complete their customer offer
by adding Blue Square's innovative range of betting products."

Part of the deal is 888 will provide the payment processing expertise in a
strange kind of technology swap.

Gabi Campos a senior 888 executive claims research shows a significant
proportion of 888 players bet on sports events. "The inclusion of sports
betting in our offering is in line with our focus to aid customer
acquisition and reinforce 888 as the entertainment destination of choice."

Rank Blue Square's parent company said group earnings in the coming
financial year would remain as previously planned.